This press release was written for the University of Florida Lastinger Center to announce the launch of a new website, a major report, and the publication of the Strategic Plan. The primary audience for this release was for the University of Florida academic community at large and to raise our profile as well as facilitate partnerships on campus.

I ghost-wrote this blog post for one of the VPs at Prosperity Now after we launched a new website, new name, and new brand. The name change and rebrand came after nearly 30 years of an established organizational and we wanted our supporters to understand that we had made these changes with them in mind. As a teaser to the upcoming news, we asked our email list what prosperity meant to them and recorded all of their responses. This was my analysis of what they had to say and what it meant to our brand.

This was a work sample I developed for the University of North Carolina Charlotte’s Department of Continuing Education. They had recently begun a migration to Salesforce and were looking to dip into email automation. The two samples I provided were proposals for the types of messages they could start sending students to 1) retain them as an audience, 2) improve as a department, and 3) encourage further work with them.

I drafted this video script for a national ocean advocacy nonprofit as a guide to the ways they could be utilizing videos on Facebook in order to amplify their advocacy efforts. The video was intended to be animated, so a text-heavy approach was encouraged.